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The official student newspaper of University of Wisconsin-Eau Claire since 1923.

The Spectator

The official student newspaper of University of Wisconsin-Eau Claire since 1923.

The Spectator

The official student newspaper of University of Wisconsin-Eau Claire since 1923.

The Spectator

The Stanley (left) and Owala (right) tumblers side by side.

Battle of the bottles: Stanley vs. Owala

Story by Rossellin Gaitan, Social Media Manager
March 10, 2024
We cannot escape advertisement even in the restroom

Doing business while doing your business

Story by Toby Mohr, Freelance Writer
March 16, 2022
Valentine's Day is the worst holiday of the year.

The worst holiday of the year

Story by Brittany Walczak, Staff Writer
February 7, 2018
Coke often promotes unity or peace in their ads, but ultimately they want their unsuspecting consumers to purchase Coca-Cola and associate it with such universal concepts.

Love, unity and confidence — for profit

Story by Faith Hultman, Op/Ed Editor
April 18, 2017
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consumerism